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Digital Textile & Branding

Course Overview

DA' ART Institute of Art & Design offers a Professional Digital Textile & Branding Course available through a hybrid system, both on-campus and online. This program equips students with proficiency in Adobe Photoshop and Illustrator, enabling them to create digital designs and prints. Students learn to develop seamless textile patterns and can design digital prints for ready-to-wear shirts. The course prepares graduates for diverse career paths in the textile industry, including employment, freelancing, or launching their own digital print brands.

Course Outline

Dive into digital textile design with an all-encompassing look at Adobe Photoshop. Learn to create dynamic textile patterns using advanced tools and techniques tailored for the industry.

Master Adobe Illustrator to craft exquisite vector motifs. This course emphasizes precision in vector graphics creation, focusing on the effective use of the pen tool and other vector-based functionalities.

Explore the art of motifs creation, from conceptualization to digital execution, using industry-standard software to design motifs that tell a story.

Gain proficiency in using Illustrator’s pen tool for tracing and refining designs, essential for accurate and detailed vector artwork.

Understand the fundamental principles that underpin effective design, including balance, contrast, and alignment, to create aesthetically pleasing and functional designs.

Learn the science of color to enhance the visual impact of your designs, exploring color relationships, psychology, and application techniques.

Delve into the complexities of designing textile repeats, understanding the technical aspects required to create seamless and repeating patterns.

Develop skills in pattern creation, focusing on different types of layouts and techniques to produce compelling and commercially viable patterns.

Specialize in creating seamless patterns, a crucial skill for textile and surface designers to ensure patterns repeat perfectly without visible breaks.

Explore how to enhance background surfaces with textures, adding depth and interest to your designs for various applications.

Learn to create exact copies of top-brand shirts. Master techniques to design high-quality replicas.

Equip yourself with research skills specific to design, learning how to gather inspiration, study trends, and apply findings to your creations.

By understanding the properties of different fabrics, the various printing methods, and the finishing processes involved, you can gain a comprehensive overview of the textile production process.

An industrial tour would be an excellent way to gain firsthand experience and see these processes in action. It would provide valuable insights into the practical aspects of fabric production and printing.

you'll create 3-5 unique pieces for your personal brand, reflecting your style, understanding your target audience, and exploring various design elements.

Learn the technical settings necessary for preparing designs for digital printing to ensure high-quality outputs that meet industry standards.

Understand how to map prints and designs onto 3D models, an essential skill for visualizing how designs will look on finished products.

Learn to create a professional design portfolio, showcasing your work effectively to appeal to clients or employers in the design industry.

To successfully launch your own collection, define your brand, develop a cohesive design, choose production methods, create a marketing plan, build an online presence, launch your collection, promote it effectively, and gather feedback for future improvements.

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